unitQ Launches New Tool for Organizations to Determine the Impact of Resolving Product Quality Issues to Reduce Churn and Improve Brand Loyalty


The impact analysis tool is designed cross-functionally to work with different teams, from support and product to engineering and marketing. Impact analysis highlights relevant user feedback analyzed by proprietary artificial intelligence to identify issues that are detrimental to the customer experience. With impact analysis, teams can see the impacts that fixing an issue may have on key performance indicators, such as one-star ratings, support tickets, brand sentiment, and more. more before acting.

In addition, impact analysis calculates how much an organization’s unitQ score and internal unitQ score could be improved by resolving issues reported by customers. A unitQ score allows businesses to measure product quality against other organizations in the same industry through Apple App Store and Google Play Store reviews. A unitQ internal score, on the other hand, includes the same user feedback plus additional user feedback from social media such as Twitter, Reddit, internal support apps and a many other sources.

The unitQ team is excited to continue building with safety first. You can read more about today’s news on the unitQ blog here.

About unitQ

Leading technology companies such as Spotify, Klarna, Pandora and Strava rely on unitQ for the quality of their products. unitQ raised $41M with funding from Accel, Creandum and Gradient Ventures, Google’s AI-focused venture capital fund. The company is based on Burlingame, California and is founded by Christian Wiklund and Niklas Lindstromentrepreneurs who previously founded Skout, a social app with over 50 million users and acquired by The Meet Group in 2016. To learn more, go to https://www.unitQ.com.

For more information, contact unitQ at [email protected].

SOURCEQ Unit

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